Creative Aid:
A Concept Zombie Project
COVID-19 caught everyone by surprise and altered the way we do things. Schools, sports, and businesses all changed drastically following the regulations. However, it did not deter a group of students from California State University, Fullerton from being creative, innovative, and productive. Through Zoom meetings we reached businesses that faced significant challenges while remotely working. Through identifying pain points we developed specialized messaging aimed specifically at their clients. Some businesses simply wanted customers to know that they are open, while others needed to share new curbside pickup instructions. Every week since the quarantine started, we have provided new businesses with five to six weeks of original content for free. Businesses were able to upload new content the day we presented it to them. In order to function as a cohesive whole, we designed all of our designs in order to generate interaction, momentum, discussions, and revenue.
Primary Tools: Adobe Illustrator, Photoshop, Outlook, Google Drive, Google Slides
Ronald McDonald House Charities
Our team at Creative Aid was tasked with creating social media content for Ronald McDonald House Charities: Southern California. For Facebook and Instagram, I created social media content. The concept behind the posts was to highlight the children who were receiving care from RMHC.
Space In The Gap & Kaleidoscope
As part of my work with Space In The Gap and Kaleidoscope Mall in Mission Viejo, CA, I designed two instagram carousels and two sets of Instagram stories for the gallery. A set of posts I created for the Every Second Saturday Artisan Market were also designed so they could use them in the months ahead. I designed frames for Space In The Gap to use as frames to highlight the work of vendors.
Additionally, I designed two Instagram carousels for Kaleidoscope's "Haunt of Halloween" event.
The Valuable Project
The Valuable Project is a streetwear brand. I created two types of media for their social media. First, I designed 5 different instagram posts and then I designed a set for The Valuable Project's Instagram feed. Additionally, I created three videos; one for their Instagram story and two for anywhere they would like to post them.
The Valuable Project Videos
